Bachelors in Business Administration

Description

This educational program provided a comprehensive foundation in the key disciplines essential to launching and managing a start-up. The curriculum was designed to equip participants with both technical and strategic skills to successfully navigate the challenges of new business ventures. The program covered topics such as business administration to develop essential management skills, statistics to support data-driven decision-making, and customer clustering using R for segmentation and targeting. Students were also trained in marketing strategies for customer acquisition, finance for financial planning and investment management, and accounting to ensure precise financial tracking and reporting. Additionally, the program included studies in business law to understand the legal frameworks affecting start-ups, and business operations to establish efficient workflows and operational models. Participants were also taught the principles of business English to improve their communication in international business contexts. This education provided a holistic view of the start-up landscape, preparing professionals to make strategic decisions, manage financial resources, and build agile, high-performing teams.